Creative Trends Animal Rubber Bands
If you haven’t yet been compelled by your children to buy Animal rubber bands, you’re probably not a parent. Still, it is unlikely that even single adults will not have heard about these increasingly popular office supplies which have sparked a new phenomenon across the United States and other parts of the world and have manufacturers and retailers alike scrambling to meet the high demand.
In actuality, the craze began back in about five years ago and spread from the Eastern coast of the United States to the West very quickly, getting the attention of school aged kids, pre-teens and teens and even of young adults in college. While they have also become increasingly popular among working adults and office settings, their main demographic is overwhelmingly youth culture who are infatuated with wearing the bands as bracelets, flicking them around in classic fashion and lately–trading them. Yes, like trading cards.
What is it that makes a simple animal shaped office supply so irresistible?
It could be the bright colors, the range of which is expanding proportionately to the bands still growing popularity. Or it could be the large selection of animals to available to choose from: crustaceans, commonly known zoo animals, every day house hold pets, reptiles, birds, fish and even dinosaurs.
However, it is most likely that the latest bands’ forgiving elastic limit is to blame for their, as of yet, still undiminishing popularity.
The bands sold during the early years of the new millennium were not very spectacular; they were manufactured from the same material as other ordinary office rubber bands and were not particularly more durable than their traditional counterparts. The animal bands of today, however, just as those that hit stores in 2005, are made out of a crucial component for their famed durability: silicone.
The silicone in these bands are what permits the product to stretch out farther and stay that way for longer periods of time without compromising the overall shape of the band. It also makes it more durable, resilient and prone to a longer use life.
The latest models available today are extremely elastic and very good at retaining their shape over all and returning to it promptly, even after multiple periods of prolonged use. Best of all, they are perfectly capable of handling the usual necessary rubber band demanding tasks, whether in the home, in the office or in the classroom.
Professionals involved in the children’s product industry have made comparisons between the band craze and the beanie baby fad from the nineties, which spread across the globe just as quickly as the bands have today.
Because the items are in such high demand, there is heavy competition between manufacturers, a happy fact for competing retailers who are not partial about who they buy the product from. They say, no matter what the brand, the items have been known to sell out within hours of a new shipment being stocked.
Because of the simplicity of the product, not to mention the ambiguous beginnings of the fad (The current leading vendor is not the one who originally came up with the idea or distributed it first) branding doesn’t seem to be an issue for either children, teens or young adults, who have not shown a marked preference for an “official” brand and are just as happy to buy from competing companies.
For many industry insiders, the consensus prediction is that the popularity of the bands will dove tail fast soon after they reach their peak infamy. Market saturation of the product, which has yet to occur, is well on it’s way, they claim and is bound to end the pop culture phenomenon almost as quickly as it began. Get them while they’re hot!
Get a huge selection of animal rubber bands that are great fun to wear today! You can get amazing animal bracelets, and other great shapes in colors that include the super glow-in-the-dark now!
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